
Eiya
Head of Product Operations · Jul 2020 – Jun 2021
Scaled a logistics platform from 100 to 5,000 shipments per day, onboarding 50 enterprise clients in under a year.
Context
Eiya is a logistics technology company in Mexico providing last-mile delivery infrastructure for e-commerce and enterprise clients. The product operations team owned the delivery platform, client onboarding, and operational scaling.
Challenge
The platform was handling just 100 shipments per day and needed to scale 50x to meet growing enterprise demand. Manual processes were bottlenecking operations, and the client onboarding pipeline couldn't keep up with sales.
Approach
- 1.Redesigned the operational workflows to eliminate manual bottlenecks and enable automated shipment processing at scale.
- 2.Built and optimized the client onboarding pipeline to reduce time-to-first-shipment for enterprise accounts.
- 3.Implemented data-driven capacity planning to ensure platform reliability as volume grew from 100 to 5,000 daily shipments.
- 4.Collaborated with engineering to prioritize platform improvements that directly impacted throughput and client satisfaction.
Results
50x
Shipment volume growth (100 → 5,000/day)
50
Enterprise clients onboarded
5,000
Daily shipments at peak
Takeaways
- •Scaling operations 50x requires rethinking processes, not just adding resources — automation is the multiplier.
- •Enterprise onboarding speed directly impacts revenue; every day of friction is lost volume.
- •Product operations is the bridge between what engineering builds and what the business needs to deliver.
Interested in working together?
Let's discuss how I can bring this kind of impact to your team.